We're quite the bloggers
Yoga Makes Authentic Connections
“Yoga Is Replacing Coffee and Happy Hour as the SXSW Meetup of Choice”
Saw it with my own eyes at this year. Yahoo! went big with CorePower, and there were several opportunities for creative integrations for companies looking to talk to potential customers in a way that was relevant, respectful, and memorable. All that plus yoga!
“Yoga asks the right questions,” YouTube yoga guru Adriene Mishler explained via email. ‘”What do you need?'” and “‘How are we going to nurture that?'” Whether you need a pick me up, a spiritual connect, to burn some steam, to stretch, to strengthen, to laugh, to dance, to be still – yoga has your back.”‘
All that plus it creates shared positive experience that you actually remember. Unlike some of those other parties/happy hours.